February 28, 2009



I think is a process whereby information is encoded and imparted by a sender to a receiver via a channel/medium.The receiver then decodes the message and gives the sender a feedback. Communication requires that all parties have an area of communicative commonality.

Communication is a ‘two way’ process. When you communicate you perceive the other persons responses and react with your own thoughts and feelings. It is only by paying attention to the other person that you have any idea about what to say or do next.

When good communication is missing, health professionals can misunderstand or be ignorant of patients needs and expectations; furthermore patients may not understand their rights and the choices available to them.


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